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About Diamonds Natural


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About Us Diamonds National

Diamonds National is an online jeweler offering a variety of quality diamonds and gems to our valued clients. Since 1996, our culture has remained focused on quality, service, and value. Whether your interest is in finding the right gift or choosing the rings that will be treasured for a lifetime – our commitment is to make your experience with us exceptional.


The company was founded in the Sonoran Desert region of the Southwest and is a female-owned, family-run business proud to operate fully in the United States. Over the years, Diamonds National has had the benefit of working with the top brokers and developing lifelong partnerships with our distributors and manufacturers. We can be thoughtful and resourceful in locating the best product and negotiating the best price. It is our long-term engagement in the diamond industry that allows for greater options, modern convenience, and stunning jewelry to be so available and affordable.
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14-Carat Ring

Why Choose Diamonds National


Diamonds National provides a wide range of diamonds and client options to consider. We offer natural diamonds with no enhancements, the industry standard, and the most expensive of our curated selection. We also offer naturally created diamonds with enhancements that can create opportunities for better clarity or larger carats with a less expensive overall cost. Lab-created diamonds are also a part of our variety, as they provide the same chemical components that are geologically identical to naturally formed diamonds and are also the most cost-effective of our diamonds.

We also offer natural gemstones and a variety of settings that range from traditional to modern and are always being updated to reflect the interests of our community.


Relationships matter. Our relationship with you, our client, is of utmost importance. Our family answers the phone, responds to your emails, and chats with you to answer questions and process orders. We are prompt and professional, plainly relatable, and personalize your experience.


Affordability is a major component of any jewelry purchase. Diamonds National listens to its clients and offers a wide selection of gemstones, diamonds, and settings to meet every family and their occasion. We offer concierge-level service and educational resources, timeless jewelry, and flexibility to make sure that your purchase is exactly what you’ve wanted. There is nothing more gratifying than matching delighted clients with quality jewels that have been appreciated for generations.

Please feel free to reach out and contact us.

Diamonds National

Beautiful Jewelry for all occasions.
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